LGBTQ+ Marketing by NGLCC Certified Professionals

Inclusive Marketing that Celebrates Diversity and Drives Success (Without Rainbow Washing)

TGW Studio proudly champions diversity and inclusivity, serving as your dedicated LGBTQ+ marketing partner. Fully NGLCC (The National LGBT Chamber of Commerce) certified, we are experts in connecting businesses with the LGBTQ+ community authentically. Being natives of the culture, so to speak, we understand the unique dynamics and sensitivities of the LGBTQ+ experience and tailor brand and marketing solutions to create genuine connections. From visual storytelling to purpose-driven campaigns, we’re here to help your brand resonate and thrive in our expansive community.

In the diverse landscape of modern marketing, inclusivity is not just a trend but a crucial aspect of reaching and resonating with all audiences. LGBTQ+ marketing, in particular, requires a sensitive approach that goes beyond tokenism to connect with the community genuinely. One way companies can ensure their efforts are authentic and impactful is by collaborating with NGLCC-certified professionals.

Here are some key reasons why LGBTQ+ marketing by NGLCC-certified professionals is not just beneficial but essential in today’s market:

  1. Cultural Competence: NGLCC-certified professionals have a deep understanding of LGBTQ+ culture, including language, symbols, and current issues. This knowledge allows them to create marketing campaigns that resonate with the community authentically.
  2. Insider Perspective: Being part of the LGBTQ+ community themselves, NGLCC-certified professionals offer an insider’s perspective that is invaluable in crafting inclusive marketing messages. They can help brands avoid stereotypes and clichés while ensuring their campaigns are inclusive and respectful.
  3. Access to LGBTQ+ Networks: NGLCC certified professionals are well-connected within the LGBTQ+ community. This access allows them to tap into networks and partnerships that can amplify a brand’s message and reach a wider audience.
  4. Compliance and Best Practices: NGLCC certification requires businesses to adhere to certain standards of inclusivity. By working with certified professionals, companies can ensure their marketing efforts comply with best practices and avoid inadvertently causing offense.
  5. Authenticity and Trust: Perhaps most importantly, LGBTQ+ marketing by NGLCC certified professionals builds authenticity and trust with the community. LGBTQ+ consumers are savvy and can quickly spot inauthentic or tokenistic efforts. Working with certified professionals signals a genuine commitment to inclusivity, which can enhance a brand’s reputation and loyalty among LGBTQ+ consumers.

In conclusion, LGBTQ+ marketing by NGLCC certified professionals is not just a smart business decision but a moral imperative in today’s diverse world. By embracing inclusivity and partnering with experts who understand the community, companies can create marketing campaigns that resonate, inspire, and drive meaningful change.

Interested in working with us?

Our Results

0
%
increase in qualified digital leads

While working with TGW as its brand and marketing agency, GreenSpark grew from 20 employees to over 200 and achieved double-digit growth in each of those years.

+
0
%
increase in engagement and impressions

across 4 month campaign with Harriet Tubman Bicentennial Campaign

+
0
%
increase in YOY ticket sales and sold-out event

Brave Brews Women Craft Brewing Festival 

0
%
increase in email open rate

The Equal Rights Heritage Center

0
%
conversion rate

on average over 3 months through robust digital ad campaign for a National healthcare provider

+
0
%
increase in web traffic

after full website rebuild and redesign for Seneca Park Zoo

Industries of Focus

B2B, B2C, non-profit sectors with strong shared values that lead to measurable and meaningful change.

Tech  & Startups / Healthcare and Health Services / Travel & Tourism / Arts & Culture / Economic / Community Engagement / Economic Development / Food & Beverage / Renewable Energy / Climate & Environment Education / Publishing / Manufacturing and Agriculture / and more.

Services

Digital

Web Design & Development / Digital & Social Advertising / SEO / E-Commerce & more

Strategy

Brand & Campaign Communications / PR & Media Relations / Research & Analytics / Ideation & Facilitation & more

Creative

Brand Identity, Development & Design / Photography / Video & Motion / Print Design / Audio & Podcast Production / Illustration & more

Content

Copywriting / Inbound Marketing / Email Marketing / Community Management / Lead Capture / Social Media Identity & more

Social Impact Initiatives

Competitive Audits & Benchmarking / Social-Focused Partnership Strategies / Social Impact Reporting  / Interactive Annual Reports & more

TGW metrics

0
B Corp Score

(average is 85)

0
%
Woman and LGBTQ+ owned and operated
0
%
Yearly revenue donated to nonprofits

Want to see what we can do for you?

Let's talk.

email sign up

Don't be shy.

No matter where you are with your brand or project, we’re here to help. Reach out and let’s see what we can make together.

Get in Touch

Use the form below to tell us about yourself.